Pay for judgement, not volume.
Three plans. The diagnosis and the strategy are identical in all of them — the only difference is who does the work. Prices start at $1,500 USD a month — 25–30% below comparable agencies in Canada and the US — and you get a fixed figure after the baseline, before you commit to anything.
Foundation
One-offFor teams who need to know what’s wrong and what to do about it — and have the capacity to act on it themselves.
- ✓Full baseline & diagnosis
- ✓Prioritised roadmap with reasoning
- ✓One-off set of content briefs
- ✓Schema & technical specs
Consultancy
RetainerFor teams with in-house developers and writers who can execute, but want strategy, briefs and measurement owned by specialists.
- ✓Everything in Foundation
- ✓Monthly briefs & reporting
- ✓Review of every release
- ✓Dedicated lead · ongoing AI monitoring
Full Hands-On
RetainerFor teams who want the whole programme run — strategy, technical implementation, content production and authority work.
- ✓Everything in Consultancy
- ✓Technical implementation
- ✓Content production
- ✓Digital PR & link acquisition
We plan to become less necessary.
Plans aren’t tiers to upgrade through. Moving to a lighter one means your team has learned the work — and we count that as a win.
- Month 1 Foundation Find out what’s actually wrong — and what isn’t worth fixing.
- Quarters 1–3 Full Hands-On We run the programme while the compounding work lands.
- After that Consultancy Your team takes the wheel; we keep the strategy and the scoreboard.
Line by line.
| Foundation | Consultancy | Full Hands-On | |
|---|---|---|---|
| Diagnosis | |||
| Competitive analysis | ✓ | ✓ | ✓ |
| Technical site audit | ✓ | ✓ | ✓ |
| AI visibility baseline | ✓ | ✓ | ✓ |
| Citation gap analysis | ✓ | ✓ | ✓ |
| Topical map | ✓ | ✓ | ✓ |
| Strategy | |||
| Prioritised roadmap | ✓ | ✓ | ✓ |
| Technical recommendations | ✓ | ✓ | ✓ |
| Site structure & internal linking | ✓ | ✓ | ✓ |
| Content briefs | One-off set | Monthly | Monthly |
| Schema specification | ✓ | ✓ | ✓ |
| Execution | |||
| Technical implementation | — | — | ✓ |
| Content production | — | — | ✓ |
| Digital PR & link acquisition | — | — | ✓ |
| Implementation review before release | — | ✓ | ✓ |
| Working with us | |||
| Dedicated lead | — | ✓ | ✓ |
| Reporting against baseline | — | Monthly | Monthly |
| AI citation monitoring | Baseline only | Ongoing | Ongoing |
| Works directly with your dev team | — | — | ✓ |
Need just one thing? Buy just one thing.
Add to any plan, or buy on its own — no retainer required. Each is scoped as a project with its own fixed quote.
“So… how much?”
Fair question. Prices start at $1,500 USD a month — here’s how the rest works.
How do your prices compare?
We benchmarked published 2026 rates for agencies in Canada and the US and priced 25–30% below them. SEO retainers start at $1,500 USD a month, where comparable agency retainers typically run $2,000–$3,500. Your exact figure comes after the baseline, before any commitment — it depends on your site’s size, condition and how much your team can absorb.
What actually separates the plans?
Who does the work. Foundation hands you the plan. Consultancy keeps us in briefing, review and measurement while your team executes. Full Hands-On means we implement.
Can we switch plans?
Yes. A common path is Foundation, then Full Hands-On for two or three quarters, then Consultancy once your team can maintain the work. Moving to a lighter plan is a good outcome.
Is there a minimum term?
No. Retainers are month to month. We recommend two or three quarters because organic returns are back-loaded — but that’s advice, not a clause.
Can I buy just one thing?
Yes. A migration, a penalty recovery or a site build can be bought as a standalone project, no retainer required.
Get a real number, not a range.
Start with a 30-minute call. If there’s a fit, the baseline comes next — and a fixed quote comes with it.
Book the call →